Sökning: "Anders Wesslau"

Hittade 2 uppsatser innehållade orden Anders Wesslau.

  1. 1. Konsekvenser av tredjepartstillträde för en lokal fjärrvärmemarknad

    Master-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Mattias Wesslau; Anders Palm; [2009]
    Nyckelord :Industriell restvärme; Naturligt monopol; Fjärrvärme; Industrial surplus heat; Natural monopoly; Third Party Access; Tredjepartstillträde; District heating; TPA; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : Problem: There are strong forces from for instance politicians, who want to allow third party access to the district heating market, as has already been done in the electricity and gas markets. But what would be the consequences of a third party access to the district heating market? Will it create a competitive market, and will it be able to put any pressure on the prices? What will be the consequences for the current monopoly holder? Purpose: The purpose is to investigate the impact of allowing third party access to a local district heating market Methods: The questions raised have been answered with a case study at the district heating system in Helsingborg. LÄS MER

  2. 2. Organising for EVENT MARKETING in Order to Change Brand Imageand Increase Sales

    D-uppsats, Göteborgs universitet/Graduate Business School

    Författare :Anders Wesslau; Malin Andersson; [2001]
    Nyckelord :;

    Sammanfattning : “A product is something that is made in a factory; a brand is something that isbought by a customer. A product can be copied by a competitor; a brand isunique. A product can be quickly outdated; a successful brand is timeless. LÄS MER