Sökning: "Andrej Green"

Hittade 3 uppsatser innehållade orden Andrej Green.

  1. 1. Brand Equity within Skin Care : A Qualitative Study of Consumer Attitudes and Preferences towards Green Skin Care Brands

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Maria Lindgärde; Andrej Mionic; [2020]
    Nyckelord :Branding; Green Branding; Brand Equity; Customer-Based Brand Equity; Consumer Behavior; Skin Care;

    Sammanfattning : The green trend has exploded on the skin care market, as it is the fastest growing sector in the world market compared to other green cosmetic products. However, previous literature has primarily focused on cosmetics rather than skin care, which is why this study uses an exploratory and qualitative approach to study the attitudes Swedish consumers have towards skin care brands. LÄS MER

  3. 2. Exploring the impacts of green implementations in supply chain management in small medium enterprises. : A qualitative multiple case study.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Andrej Mamic; Oliver Andersson; [2015]
    Nyckelord :Environmental production; Green production; SME; Small Medium Enterprises Green Supply Chain Management; GSCM;

    Sammanfattning : Exploring the impacts of green implementations in supply chain management in small medium enterprises. Purpose: To explore what impacts green investments have in supply chain management. LÄS MER

  4. 3. ”Vem behöver anledningar när man har heroin?” – En kvalitativ studie om socialsekreterarens erfarenheter av motivationsarbete med heroinmissbrukare ur ett förändringsperspektiv.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för socialt arbete

    Författare :Charlotte Eriksson; Andrej Green; [2011-04-11]
    Nyckelord :Motivationsarbete; Heroinmissbrukare; Socialsekreterare;

    Sammanfattning : The purpose of this essay was to examine the different aspects of motivational work with active heroin-using clients from a social workers point of view. The further purpose of this essay is to also examine what the advancements and discouraging factors in such a motivational work might be. LÄS MER