Sökning: "Ann-Christin Lund"

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  1. 1. Customer Satisfaction in the Higher Education Industry

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Ann-Christin Fischer; Punyasooree Suwunphong; [2015]
    Nyckelord :customer satisfaction; service quality; service marketing; international stu- dents; higher education; culture shock; Mathematics and Statistics;

    Sammanfattning : Abstract Introduction: Understanding customer satisfaction is a central objective of organiza- tions. Besides, satisfaction is an indicator of how customers perceive the quality of an offered product or service. LÄS MER