Sökning: "Antecedents of Authenticity"

Hittade 2 uppsatser innehållade orden Antecedents of Authenticity.

1. 1. The Authentic Activist: Examining the antecedents of the perceived authenticity of brand activism

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Jakob Ferenius; Victoria Kotras; [2021]
   Nyckelord :Authenticity of Brand Activism; Brand Activism; Authenticity; Perception of Authenticity; Antecedents of Authenticity; Judgement of Truth; Marketing Scepticism; Socio-political Issues; Business and Economics;

   Sammanfattning : Purpose: The study aimed to investigate which antecedents affect consumers’ perception of the authenticity of brand activism. Methodology: The study followed a deductive approach. LÄS MER

3. 2. Recipe Of Crucibles : The major antecedents that contributes in shaping the crucibles of Pakistani women to become a successful leader

   Magister-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Författare :Tazeen Zehra Naqvi; [2015]
   Nyckelord :antecedents; crucibles; leadership; patriarchy; glass ceiling; female of Pakistan; gender role differentiation; religious dogma; family; society; education; principles.;

   Sammanfattning : Successful leadership is the dream of all the students of leadership for which various elements including personality, skills, vision etc. are mentioned by various scholars and researchers, but what is interesting to acknowledge is that all these elements are a manifest of the moment that alter the identity of an ordinary person into a successful leader. LÄS MER