Sökning: "Anton Fellenius"

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1. 1. Trust Building in the Sharing Economy : How Companies Build Trust between Peers and towards the Platform

   Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

   Författare :Anton Fellenius; Dorje Worpa; Philipp Swegmark; [2018]
   Nyckelord :Trust; Trust Building; Sharing Economy; Collaborative Consumption; Peer-to-peer; Institutional trust; Interpersonal trust;

   Sammanfattning : Purpose With trust being an essential component in the sharing economy, this paper aims to understand how trust is established in practice and which relationships between consumer, supplier and platform specific tools and processes serve.   Problem Previous research has acknowledged the importance of trust but solely investigated single trust-building tools. LÄS MER