Sökning: "Antonio Grondowski"

Hittade 1 uppsats innehållade orden Antonio Grondowski.

  1. 1. Conversion Rate Optimization of E-Commerce using Web Analytics and Human-computer Interaction Principles : An in-depth Quantitative Approach to Optimization of Conversion Rates

    Kandidat-uppsats, KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Författare :Utsav Kaushik; Antonio Grondowski; [2017]
    Nyckelord :Conversion rate optimization; A B testing; E-commerce; Quantitative Research; Interaction Design; Human-computer interaction; HCI; Web Design; Statistical Inference; Web Analytics.; Konverteringsoptimering; A B-testning; e-handel; kvantitativ studie; interaktionsdesign; människa-datorinteraktion; MDI; webbdesign; statistisk inferens; webbanalys;

    Sammanfattning : For an e-commerce business to grow, there are many ways one could try to improve the business in order to gain greater reach and increase sales. One of the main goals of such businesses is to convert as many visitors as possible into customers. LÄS MER