Sökning: "Attracting users"

Visar resultat 1 - 5 av 46 uppsatser innehållade orden Attracting users.

  1. 1. Abandoning Monolithic Architecture: Leaving an old paradigm for the possibilities of containerized microservices using an automated orchestration tool

    Master-uppsats, Stockholms universitet/Institutionen för data- och systemvetenskap

    Författare :Sabina Cardell; Oscar Widén; [2023]
    Nyckelord :Digital Transformation; Change Management Microservices architecture; Monolithic Architecture; Three layer architecture; Containerization; Modernization Refactoring;

    Sammanfattning : Många stora organisationer som myndigheter och banker arbetar med en monolitisk applikationsarkitektur som är ett gammalt sätt att strukturera applikationer. Flera faktorer som att attrahera och behålla talang, vara skalbar och flexibel, samt en bra tjänsteleverans driver dessa organisationer att byta till en mikrotjänstorienterad arkitektur. LÄS MER

  2. 2. What is the influence of Social Media advertisements on Millennials and Generation Z consumers' behaviors towards dating Apps? A study of Muzz

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Marwan Al Rabea; Rami Faour; Solan Shekany; [2023]
    Nyckelord :TikTok; Instagram; Social Media; Social Media adverts; Advertising Effectiveness; Consumer Behavior Theory; Uses and Gratification Theory; Millennials; Generation Z; Dating apps; Niche Dating Apps; Muzz; Muzmatch Previous name of Muzz .;

    Sammanfattning : Abstract Background: Social media is becoming more prominent each day. Platforms such as TikTok and Instagram are amongst the top six social media platforms used by Generation Z and Millennials (Dixon, 2023; Ceci, 2023). LÄS MER

  3. 3. From Coffee Breaks to Communication Breakthroughs : A Quantitative Study of a Fika Campaign: Shaping Strategic Communication in the Digital Age

    Kandidat-uppsats,

    Författare :Annie Elwin Segolsson; [2023]
    Nyckelord :Strategic communication; technology use; campaign effectiveness; demographic factors; Strategisk kommunikation; teknikanvändning; kampanj effektivitet; demografiska faktorer;

    Sammanfattning : This research paper investigates the effectiveness of a campaign conducted by me and SJ to recruit new members on board trains, focusing on the interplay between strategic communication, demographic factors and technology use. With the increasing majority of online platforms and the pervasiveness of smartphones, the study recognizes the significance of mobile media and technologies like QR codes in shaping everyday experiences. LÄS MER

  4. 4. MICROFRONTENDS: TAKING THE MICROSERVICES PERSPECTIVE TO FRONTEND DEVELOPMENT

    Magister-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :Almir Palamar; [2023]
    Nyckelord :;

    Sammanfattning : Microfrontend architecture is attracting increasing attention from companies that have applications with a large number of users. The traditional monolithic architecture used in the developmentof these applications causes a bottleneck when a large number of users interact with the application. LÄS MER

  5. 5. Design an emotionally positive experience via sentiment classification for social media recommendation systems : A case study in TikTok

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Yawen Deng; [2023]
    Nyckelord :recommendation system; social application; sentiment classification; emotions; UX; rekommendationssystem; social tillämpning; känslolägesklassificering; känslor; UX;

    Sammanfattning : Recommendation system benefits social media by attracting users with the posts they prefer. The recommended posts, however, may not align with what users really need to browse, especially in terms of emotion. LÄS MER