Sökning: "August Brännström"

Hittade 2 uppsatser innehållade orden August Brännström.

1. 1. Classifying Downtime Events for Connected Factories Using Machine Learning

   Master-uppsats, Lunds universitet/Institutionen för datavetenskap

   Författare :Alexandra Antgren; August Lindberg Brännström; [2022]
   Nyckelord :Technology and Engineering;

   Sammanfattning : .... LÄS MER

3. 2. How explosive should the launch of the new Samsung Galaxy Note8 be?

   L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Tuva Brännström; Lara Kristina Siebert; [2020]
   Nyckelord :brand management; crisis management; reputation; corporate brands; case study; Samsung; Business and Economics;

   Sammanfattning : In August 2016, Samsung launched the Galaxy Note7, but the initial excitement of both the company and the market dropped painfully after only a few days when reports covered phones that were bursting into flames. With an increasing number of incidents and massive media coverage, Samsung had to quickly step up its actions from a reluctant withdraw to a global recall within only one month. LÄS MER