Sökning: "Axel Tidelius"

Hittade 1 uppsats innehållade orden Axel Tidelius.

  1. 1. C2C relationships and the co-creation of value : A mixed method study of the streaming industry

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Patrik Schwartz; Axel Tidelius; [2021]
    Nyckelord :Streaming; C2C; co-creation; service logic; digital interaction; OBC; mixed-method;

    Sammanfattning : Music- and video consumption has rapidly changed during the last years and a growing number of consumers use different streaming services which allow for greater interaction with other users than was previously possible. Meanwhile a growing focus within the scientific world has been placed on consumers’ ability to co-create value with other users. LÄS MER