Sökning: "B2C"

Visar resultat 11 - 15 av 255 uppsatser innehållade ordet B2C.

  1. 11. Photovoltaics from a business perspective past, present, and future in Germany

    Master-uppsats, Lunds universitet/Produktionsekonomi

    Författare :Love Ossler; [2023]
    Nyckelord :Business Model Canvas; Alexander Osterwalder; Business Model; Photovoltaics; Germany; Erneuerbare-Energien-Gesetz; Solar; Case Study; Enpal B.V; 1komma5 Grad GmbH; Energiekonzepte Deutschland GmbH; Enerparc AG; Belectric GmbH; renewable energy; EEG; Greenovative GmbH; 1komma5° GmbH; Wegatech Greenergy GmbH; DZ-4 GmbH; Sunlife-Montage GmbH; Vario green energy Concept GmbH; Vispiron EPC GmbH Co. KG; Pfalzsolar GmbH; Technology and Engineering;

    Sammanfattning : Solar energy plays a vital role in the transition to a greener global energy supply. As a decentralized energy source, the expansion of solar energy is not driven by energy suppliers and government as in traditional energy sources but is proliferating through the market through a variety of business propositions. LÄS MER

  3. 12. B2C screening in the fuzzy front end : A case study on how B2C can adopt B2B innovation screening on the consumer insight screening process

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Industriell ekonomi

    Författare :Jonathan Hadd; [2023]
    Nyckelord :;

    Sammanfattning : Purpose: The purpose of this study is to create practical guidelines for mid-level managers on how to structure their screening process of customer insights. In doing so, the study draws comparison between B2B and B2C innovation funnels and investigates what aspects the consumer market can benefit from in a global environment. LÄS MER

  4. 13. The Role of Self-Service Technology in Enhancing Value : An Exploratory B2B Case Study from a Business Model Perspective

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Theodor Bengtsson; Jonas Hägerlöf; [2023]
    Nyckelord :Self-service technology; business model; value; sustainability; B2B; IT procurement; Self-service technology; affärsmodell; värde; hållbarhet; B2B; IT-inköp;

    Sammanfattning : As digitalization and sustainability evolves, the environment in which businesses operate constantly change. Value perceptions shift as a result of this and become increasingly multifaceted. Businesses must therefore adapt their business models. This is an issue within B2BIT procurement processes which are object to continuous change. LÄS MER

  5. 14. Organisatoriskt köpbeteende inom business-to-business : En kvalitativ studie om hur organisatoriskt köpbeteende påverkar köpbeslut inom business-to-business

    Uppsats för yrkesexamina på avancerad nivå, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Anton Sköld; Oskar Sjölund; [2023]
    Nyckelord :B2B; Organizational buying behavior; Brand preference; Emotions; B2B; Organisatoriskt köpbeteende; Varumärkespreferenser; Känslor;

    Sammanfattning : The fact that brands create trust and develop cognitive and emotional ties with customers are well recognized. However, this is primarily associated with B2C markets. More recent studies admit to the fact that despite the differences between B2C and B2B contexts brands can have valuable features in B2B as well as B2C. LÄS MER

  7. 15. How to Mitigate Negative Changes on Consumer Behavior during Crises

    Magister-uppsats, Uppsala universitet/Uppsala universitet Samverkan (UU Samverkan); Uppsala universitet/Företagsekonomiska institutionen

    Författare :Alice Gustavsson; Elshawa Amany; [2023]
    Nyckelord :Consumer Behavior; Crisis; Economic Instability; B2C Relationships; Trust; Commitment; Communication;

    Sammanfattning : The purpose of the thesis is to gain more insights into the factors of business-to-consumer (B2C) relationships and how they can be used to mitigate negative changes in consumer behaviors during crises. In today's changing landscape, companies are faced with the challenge of understanding and managing consumer behavior in moments when they are hit by unpredictable events in the form of crises, where the importance of B2C relationships can have a significant influence on consumer behavior. LÄS MER