Sökning: "Bahram Mustafa"

Hittade 1 uppsats innehållade orden Bahram Mustafa.

  1. 1. The Digital Transformation of the Swedish Banking Industry : A study on the digitalisation of Swedish banks and how it affects their perspective on customer experience

    Master-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Mustafa Al-Chalabi; Lawand Bahram; [2018]
    Nyckelord :Digital transformation; Banking; Financial industry; Process theory; Customer experience; Customer satisfaction; PSD2; GDPR; MiFID II;

    Sammanfattning : The Swedish banking industry has long been at the forefront when it comes to digital leadership. Currently, this industry is starting to fall behind other industries, and a closer look at the industry reveals that niche banks are having less trouble with adapting new technologies than bigger banks. LÄS MER