Sökning: "Beta Product Marketing"

Hittade 2 uppsatser innehållade orden Beta Product Marketing.

1. 1. A Case Study to Investigate how Beta Product Marketing can Test the Validity of a Product’s Market Potential

   Master-uppsats, Lunds universitet/Innovation

   Författare :Fadi Hanna; [2018]
   Nyckelord :Beta Product Marketing; market validity; entrepreneurial marketing; prototype; test sales; Technology and Engineering;

   Sammanfattning : Many entrepreneurs and start-ups come to the point when they have finished the development of a product but then moves to the phase which is crucial for a products success, the marketing effort. Large investment costs combined with the uncertainty of the developed product's market value is the reason for many products failure. LÄS MER

3. 2. Physico-Chemical Properties, Probiotic Survival and Sensory Acceptability of a Liquid Oats-Based Beverage

   Master-uppsats, Lunds universitet/Livsmedelsteknik och nutrition (master)

   Författare :Evangelia Mitsou; [2017]
   Nyckelord :oat based drink; nordic berries; probiotic; synbiotic; Prevotella copri; nutritional analyses; carbohydrates; protein; fat; fibres; viscocity; beta glucans; β-glucans; shelf life; microbial analysis; sensory analysis; innovation; product development; food engineering; livsmedelsteknik; Technology and Engineering;

   Sammanfattning : In the present thesis were studied oat based real fruit puree products. The aim was to create a new synbiotic beverage by combining the health benefits of the probiotic bacterial strain with the prebiotic ones derived from the β-glucans in oats. LÄS MER