Sökning: "Big Pharma"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden Big Pharma.

  1. 1. Exploration, Exploitation and Ambidexterity in the R&D of Pharmaceutical Companies

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Tianze Li; Alaa Mounzer; [2021]
    Nyckelord :Pharmaceutical R D; Productivity; Ambidexterity; LOC; MSC.; Business and Economics;

    Sammanfattning : Purpose: The purpose of this thesis is to find out what pharmaceutical companies are doing in exploitation and exploration to improve R&D productivity. This research will also investigate the implications of management and control theories in combining exploration and exploitation in the context of pharmaceutical R&D. LÄS MER

  3. 2. Antivaccinationsrörelsens avtryck i sociala medier

    Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Petra Aspenfjäll; [2021]
    Nyckelord :covid-19; trust; risk; Twitter; pandemic; covid-19; tillit; risk; vaccin; Twitter; pandemi;

    Sammanfattning : World health organization (WHO) har listat tio hot mot världshälsan varav två av dessa är pandemier och vaccinskepticism. Enligt forskare kommer pandemier drabba mänskligheten samtidigt som vaccinskepticismen ökar. LÄS MER

  4. 3. A Process and Enterprise Maturity Model (PEMM) Analysis of the Hampered Big Pharma Drug Discovery Process

    Magister-uppsats, Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Författare :Andreas Persson; Fredrik Jeppsson; [2017]
    Nyckelord :;

    Sammanfattning : The big pharma drug discovery process is currently hampered by long lead times, high costs, and fre-quent failures. On the other hand the general view is that many small pharmaceutical and biotech com-panies are more successful in terms of preclinical drug project transitions, and many small companies and/or their projects are bought by big pharma. LÄS MER

  5. 4. The Big Pharma & The Elephant Man : A Qualitative study on the TeGenero Crisis Communication

    Kandidat-uppsats, Uppsala universitet/Medier och kommunikation

    Författare :Nikolaus Martin Niehoff; Madeleine Wentjärvi; [2015]
    Nyckelord :crisis; communication; pharmaceutical; industry; TeGenero; kris; kommunikation; farmaceutisk; industri; TeGenero;

    Sammanfattning : The pharmaceutical industry is prone to crises, yet the communication strategy of these saidcrises has not been sufficiently explored. The perception of pharmaceutical crises is stronglydependent on how the cases are portrayed both by the pharmaceutical companies and the medicaljournals. LÄS MER

  7. 5. Psykiatriska paradigm och diagnosen depression: pengar, politik och piller

    Kandidat-uppsats, Lunds universitet/Sociologi

    Författare :Daniel Carlsson; [2015]
    Nyckelord :psychiatry; depression; “normal sadness ; ”big pharma”; the sociology of mental health; The DSM; neoliberalism; paradigm shift ; Social Sciences;

    Sammanfattning : The purpose of this study is to examine depression in regard to the shifting paradigms of psychiatry, which could possibly be tied to the shifting economic policies in western society at large. The methodological approach in doing this has been one of studying literature regarding past and present psychiatric paradigms, as well as literature on the economic paradigms of recent history, and interpreting this literature hermeneutically. LÄS MER