Sökning: "Book Club 2.0"
Hittade 1 uppsats innehållade orden Book Club 2.0.
1. Oprah's Book Club 2.0 : en studie av interaktionen på Oprah's Book Club's Instagram
Kandidat-uppsats, Lunds universitet/Förlags- och bokmarknadskunskapSammanfattning : This paper is a study of how users on Instagram interact on Oprah’s Book Club 2.0. American Dirt was the book we studied for interaction between users and Oprah. A lot has happened with the digitalization since Oprah’s Book Club went from announcing the monthly book on TV to announcing it on social media. LÄS MER
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