Sökning: "Booking Intention"
Visar resultat 1 - 5 av 8 uppsatser innehållade orden Booking Intention.
1. Understand me, do you? : An experiment exploring the natural language understanding of two open source chatbots
M1-uppsats, Blekinge Tekniska Högskola/Institutionen för programvaruteknikSammanfattning : What do you think of when you hear the word chatbot? A helpful assistant when booking flight tickets? Maybe a frustrating encounter with a company’s customer support, or smart technologies that will eventually take over your job? The field of chatbots is under constant development and bots are more and more taking a place in our everyday life, but how well do they really understand us humans? The objective of this thesis is to investigate how capable two open source chatbots are in understanding human language when given input containing spelling errors, synonyms or faulty syntax. The study will further investigate if the bots get better at identifying what the user’s intention is when supplied with more training data to base their analysis on. LÄS MER
2. The impact of trust in eWOM through dimensions of source credibility towards purchase intention of a hotel stay
Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleSammanfattning : The purpose of this study was to investigate how trust was built from three dimensions of source credibility in an electronic word of mouth space towards purchase intentions of a hotel stay. The chosen dimensions of Source Credibility that were investigated in the study was: Homophily, Expertise and Trustworthiness. LÄS MER
3. Increasing Online Hotel Bookings with the Application of Promotional Cues : A Scenario-Based Experimental Study
Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)Sammanfattning : Background: Promotional cues are commonly applied on online travel agency websites. The most common cues were identified to be scarcity, popularity and pricing, which are said to increase consumers’ perception of scarcity, popularity and price and following enhance consumers’ booking intention. LÄS MER
4. The effects of self-identity and personal norms on prospectivetourists’ pro-environmental behaviour: The relevance of Eco-labels in online accommodation booking
Master-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)Sammanfattning : As environmental quality strongly depends on human behaviour patterns, more attentions have been paid to understand and promote pro-environmental behaviour in the tourism sector with sustainable development. This thesis focuses on online Eco-label accommodation booking as a tourist pro-environmental behavior to study the effects of environmental self-identity and personal norms on prospective tourists’ pro-environmental behaviour. LÄS MER
5. Online-resebyråers användning av prisparitetsklausuler - konkurrensbegränsning eller undantag för genuin agent?
Uppsats för yrkesexamina på avancerad nivå, Lunds universitet/Juridiska institutionen; Lunds universitet/Juridiska fakultetenSammanfattning : Tack vare internet är det idag möjligt för en slutkund att jämföra priser och produkter online på olika hemsidor, innan slutkunden väljer att genomföra köpet. Det stora utbudet av varor och tjänster på internet har ökat konkurrensen på marknaden. LÄS MER
