Sökning: "Boycott"

Visar resultat 1 - 5 av 52 uppsatser innehållade ordet Boycott.

  1. 1. Gillette ‘We believe: the best men can be’ – the advertisement that shaved itself off the market.

    Magister-uppsats, Jönköping University/IHH, Redovisning, Marknadsföring, SCM, Informatik och Rättsvetenskap

    Författare :Merel Cheng; Lisa Frommann; [2023]
    Nyckelord :Gillette; advertising; advertisement; marketing; brand; gender; masculinity; backlash;

    Sammanfattning : Background:  The 2019 Gillette advertisement ‘We believe: the best men can be’ was released when the #MeToo movement was gaining momentum. The commercial addressed conventional ideas of masculinity and received a lot of public criticism for its message. LÄS MER

  3. 2. Prefigurative politics as applied to the climate crisis : A game theoretical assessment

    Kandidat-uppsats, Uppsala universitet/Statsvetenskapliga institutionen

    Författare :Nathan Carlshamre; [2023]
    Nyckelord :Prefigurative politics; game theory; prefiguration; climate activism; activism; environmental activism; tragedy of the commons; anarchism; left-libertarianism; political theory; Montgomery bus boycott; constructive program; ecotage; non-violence; violence; cartel theory; salience;

    Sammanfattning : In this paper, I make use of the game-theoretical concepts of cartel theory and coordination theory via salience and Schelling points in order to assess the viability of prefigurative politics when used by group actors to address the particular case of the climate crisis. I show that prefigurative politics as a strategy faces significant systematic disadvantages when used by social movements attempting to address climate change as compared to when it is used by social movements focused on other causes. LÄS MER

  4. 3. Sofvande orm tro icke : En undersökning om säkerhetspolitiska konsekvenser av Rysslands export av gas och olja till EU under perioden 2014–2022

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Författare :Igor Kourinnoi; [2023]
    Nyckelord :Energitransition; EU; fossila bränslen; förnybara energikällor; kolonialism; nationalism; politisk geografi; Ryssland; säkerhetspolitik; Ukraina.;

    Sammanfattning : This essay maps the security policy consequences of Russia's export of gas and oil to Europe in the years 2014–2022. The essay analyzes the development of the EU's energy policy, which dealt with energy transitions. LÄS MER

  5. 4. Activism in MMORPGs: A case studyof the MapleStory player boycott

    Master-uppsats, Uppsala universitet/Medier och kommunikation

    Författare :Tanzila Hakeem; [2022]
    Nyckelord :Gaming; Consumer Activism; Networked Social Movements; Digital Activism; Fandom; Participation; Consumerism; Globalization; Boycotting; Internet studies; social movements; Participatory politics;

    Sammanfattning : This thesis explores how online gaming has become a central tool for networked social movements to participate in consumer activism. I look at the case study of MapleStory: a Korean MMORPG game and their consumer activism efforts started by the players. LÄS MER

  7. 5. To Forgive But Never Forget : A qualitative study of why customers choose to return to companies within the fast fashion industry they have previously boycotted due to a scandal

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi

    Författare :Elin Öhrner; Amina Kerimova; [2022]
    Nyckelord :loyalty; customer loyalty; consumer behavior; marketing; boycott; motivations; scandals; fast fashion; social media; eWOM; negative eWOM; influencers;

    Sammanfattning : With the growing role of social media in society today, a more accessible dissemination of information between customers through eWOM is also growing. Especially the negative eWOM can have a huge impact on customers and get devastating results. LÄS MER