Sökning: "Brand management thesis building"

Visar resultat 1 - 5 av 58 uppsatser innehållade orden Brand management thesis building.

1. 1. The Upside of Upcycling : An Investigation of Construction Waste Materials’ Potential for Upcycling through Material Driven Design

   Master-uppsats, Linköpings universitet/Tekniska fakulteten; Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

   Författare :Alma Swärdh; My Hindersson Oddsberg; [2023]
   Nyckelord :;

   Sammanfattning : The main objective of this thesis is to show the potential that construction waste materials from Skanska’s projects have for upcycling. Materials are investigated through a comprehensive pre-study and their potential is showcased in developed concepts. LÄS MER

3. 2. LUXURY-FASHION.com : Hur modeföretag skapar lyx med pixeln som byggsten

   Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Amanda Nord Lobos; Edvin Wincent; Samuel Martinez; [2023]
   Nyckelord :Luxury fashion; e-luxury; brand identity; cultural branding; brand management; Lyxmode; e-luxury; varumärkesidentitet; cultural branding; brand management;

   Sammanfattning : Modeindustrins lyxvarumärken har, trots sina avantgardistiska och flamboyanta förknippningar, ett varaktigt rykte om att vara konservativt inställda till förändringar av sina väletablerade affärsmodeller. Den digitala disruptionen som internets framfart innebar för modedetaljhandeln omfamnades likaså inte av lyxsegmentet förrän långt efter att resten av modeindustrin redan insett näthandelns enorma affärsmöjligheter. LÄS MER

4. 3. Conditions to authorise subcontracting in fashion and apparel industry : a brand's perspective

   Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Clara Maria Rosa Boehler; [2022]
   Nyckelord :fashion and apparel industry; supply chain management; social exchange; buyersupplier relationship; subcontracting; unauthorised subcontracti;

   Sammanfattning : In current supply chains, the context of subcontracting is majorly connected to unauthorised subcontracting with negative conjunction which has created the fear of discussing subcontracting. However, previous research presents subcontracting as a common practice within fashion and apparel supply chains, however, nearly no study has focused on elaborating the authorisation process. LÄS MER

5. 4. Simulation of a prototype of the LDMX hadronic calorimeter and analysis of test beam data

   Master-uppsats, Lunds universitet/Partikel- och kärnfysik; Lunds universitet/Fysiska institutionen

   Författare :Péter György; [2022]
   Nyckelord :LDMX; HCal; TS; prototype; Physics and Astronomy;

   Sammanfattning : The Light Dark Matter eXperiment (LDMX) is an upcoming experiment to test the existence of dark matter in the mass range of 1 MeV - 1 GeV. It does so by looking for missing momentum and energy in collisions of an electron beam and a tungsten target, which could potentially indicate the existence of dark matter. LÄS MER

7. 5. Brand Building for Startups : A brand building framework for startups to establish a coherent and long lasting brand

   Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

   Författare :Anna Pilz Sonnby; Pauline Knutsson; [2022]
   Nyckelord :startup branding; brand strategy; brand building; branding;

   Sammanfattning : The brand is something every company must deal with whether they like it or not, and as a company grows it develops and works as a way to build recognition, trust, customer loyalty and employee branding (Jones, 2022). In the fast-paced startup environment, the resources are limited, and focus has to be split between different tasks and the most urgent problems are the ones to be dealt with - leaving the rest to be, where the unmeasurable and intangible focus areas such as branding often get deprioritized. LÄS MER