Sökning: "Business Agility"

Visar resultat 1 - 5 av 98 uppsatser innehållade orden Business Agility.

  1. 1. Exploring Responsible Innovation through a Gender Lens: A Comparative Case Study of Male and Female Leadership in Business

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Lina Breiter; [2023-07-19]
    Nyckelord :Responsible Innovation; male and female leadership; gender; risk management; reflexivity; inclusion; agility;

    Sammanfattning : During increasinly turbulent times, both in markets, society and the environment, the need for responsibility is high. Striving towards the desired outcomes and avoiding the undesired ones for innovations becomes crucial, especially since the stakes are high due to globalization and complex ecosystems. LÄS MER

  3. 2. The influence of uncertainty and firm characteristics on marketing agility : An interview study on the need formarketing agility

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Claudia Malmqvist; Claes Hedlund; [2023]
    Nyckelord :Marketing Agility; Iteration; Sensemaking; Speed; Marketing Decision; Uncertainty; Dynamic Market Changes;

    Sammanfattning : Market changes are held to occur at an ever-faster rate due to forces such as technologicaladvancements, shifting consumer preferences and habits and increased competition. This hascaused a rise in interest for developing more agile working methodologies in marketing. LÄS MER

  4. 3. Digital Leadership Capabilities for successful Digital Transformation- Cultural perspective : How do digital leaders' experiences and perspectives on the capabilities needed for successful digital transformation in tech firms differ across different cultural contexts?

    Magister-uppsats, Jönköping University

    Författare :Kiran Raza; Sai Madhavi Palle; [2023]
    Nyckelord :Digital transformation; Digital leadership capabilities; Leadership; Digital leader;

    Sammanfattning : Introduction: Digital transformation has had a significant impact on the way businesses operate and interact with their clients. The advent of digital technologies has brought about unprecedented changes in customer behavior, necessitating continuous adaptation and transformation to maintain competitiveness. LÄS MER

  5. 4. Antecedents of Cognitive Frames in Corporate Sustainability : An Exploration from the Start-up Perspective

    Master-uppsats,

    Författare :Luca Tilman Ike; Jasmin Rühl; [2023]
    Nyckelord :;

    Sammanfattning : Background: Sustainability issues have become increasingly relevant for businesses worldwide. Especially corporate sustainability as a comprehensive approach integrating the competing demands of social, environmental, and economic dimensions on a business creates ambiguous situations for decision-makers. LÄS MER

  7. 5. How to be Organizational Agile under Digital Disruptions : Exploring the perspective of Subsidiary Management in an IT Multinational Enterprise

    Master-uppsats, Jönköping University

    Författare :Lovisa Lindgren; Dennis Oskarsson; [2023]
    Nyckelord :Organizational Agility; Subsidiary Management; Digital Disruption; Multinational Enterprises; Dynamic Capabilities;

    Sammanfattning : Background: From digitalization acceleration, digital disruptions such as edge-cutting technologies, have caused challenges and changes to business’ natures in terms of value, structures, and strategies. No industry nor organization is immune to these impacts, especially multinational enterprises in the information technology industry, whereas these businesses have started to overlook and disregard traditional ways of working to enhance these impacts. LÄS MER