Sökning: "Business English as a lingua franca BELF"
Visar resultat 1 - 5 av 10 uppsatser innehållade orden Business English as a lingua franca BELF.
1. English Can Be Efficient within Swedish Business, Although Code Shifting Often Appears : A Study of English as a Lingua Franca in a Business Context at a Swedish Company
Kandidat-uppsats, Mälardalens universitet/Akademin för utbildning, kultur och kommunikationSammanfattning : This study aims to explore how the application of Business English as a Lingua Franca (BELF) is perceived among the employees at a chosen company, exploring to what extent BELF is used, and identifying opportunities and challenges of BELF. Using a qualitative research methodology conducted through semi-structured interviews, consisting of six participants, the study delves into the usage of BELF in a bigger Swedish company, how the employees experience it, and what factors matter for its outcome. LÄS MER
2. När internationella affärsrelationer skapas : En kvalitativ studie om betydelsen av valet av språk för kundupplevelsen i utvecklandet av långsiktiga internationella affärsrelationer
Kandidat-uppsats, Södertörns högskola/FöretagsekonomiSammanfattning : Purpose: This study aims to provide a better understanding of the importance of mastering foreign languages in building international business relationships as well as whether English should be considered an interlingua in international negotiations. Theoretical framework: This study ́s theoretical framework consists of the disciplines Business-to-Business (B2B) marketing and psychic distance. LÄS MER
3. Disagreement in business negotiations : A qualitative study of BELF usage in face-to-face business negotiations
Master-uppsats, Stockholms universitet/Engelska institutionenSammanfattning : Knowledge of successful Business English as a lingua franca (BELF) has been recognized to be an essential element in overall business know-how (Kankaanranta & Louhiala-Salminen, 2010). In line with this notion, research has found that professionals use BELF and exploit a variety of discourse and pragmatic strategies that aid the process of cooperation and agreement so that mutual understanding can be reached (Firth, 1996; Kankaanranta & Planken, 2010; Pitzl, 2005). LÄS MER
4. KISSing and other strategies for successful communication : A case study on communication between Nordic and Chinese business people using English as a lingua franca
Kandidat-uppsats, Karlstads universitet/Institutionen för språk, litteratur och interkulturSammanfattning : This is a case study on the communication between Nordic and Chinese business people using English as a lingua franca in their business communication. The aim of this paper is to establish if misunderstandings in communication occur between Chinese and Nordic language speakers (Finnish and Swedish) in a business environment and, if they do, what the nature of these misunderstandings is. LÄS MER
5. Writing Business Emails in English as a Lingua Franca - how informal can you be? : An analysis of formality in BELF emails
Kandidat-uppsats, Stockholms universitet/Engelska institutionenSammanfattning : As a result of globalisation, the number of companies working globally is increasing at an unprecedented pace. Consequently, the need to communicate with people from other countries is getting bigger. In such intercultural communication, a common language must be used to interact. LÄS MER
