Sökning: "CSR-communication"
Visar resultat 16 - 20 av 155 uppsatser innehållade ordet CSR-communication.
16. Communication of Sustainable Brands within Food and Beverages : A Qualitative Study of KRAV’s CSR Communication
Master-uppsats, SLU/Dept. of People and SocietySammanfattning : We are today living in a complex food system. A system interlinked by series of stakeholders who are affected by each other’s decisions. When you purchase a pack of coffee in the grocery store, your action impacts several other actors. LÄS MER
17. Communicating Environmental CSR-Efforts in a Non-Sustainable Industry : A Comparative Study of Patagonia's and H&M's Environmental CSR Communication Using a Multimodal Critical Discourse Analysis
Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och mediaSammanfattning : The fashion industry is distinguished by two types of companies: slow fashion companies, such as Patagonia, characterized by environmentally friendly business practices, and fast fashion companies, such as H&M, premised on a less environmentally sustainable business model (Fletcher 2010; Bick, Halsey & Ekenga 2018). Although Patagonia and H&M are founded on different business models, their ECSR communication is similar. LÄS MER
18. A mixed-method study on CSR communication in the Swedish banking sector
D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledningSammanfattning : In light of the challenges surrounding CSR communication and the obstacles facing banks that wish to effectively communicate about their CSR initiatives, the purpose of this thesis is to examine CSR communication in the context of the Swedish banking sector. By departing from a conceptual model of effective CSR communication, this thesis intends to measure the extent to which different message content factors influence CSR authenticity and leads to favourable consumer response outcomes: attitude, trust, and word-of-mouth intention. LÄS MER
19. Impact of Communication of CSR Initiatives on Employee Commitment in Professional Service Firms: A Case Study of the Big Four in Sweden
Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Researches of the previous years have primarily focused on the impact of corporate social responsibility (CSR) and the communication thereof, yet there has been relatively few studies investigating the impact on internal stakeholders, namely employees. The organizational commitment of employees is influenced by different factors and it is important to investigate to determine the degree to which CSR can contribute to the affective organizational commitment of employees. LÄS MER
20. Social media's role in company transperency : A qualitative study of private firms in northern Sweden
Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/FöretagsekonomiSammanfattning : The interest in company transparency has increased in the last years. This has been a demand from customers and other stakeholders after witnessing numerus scandals by big companies. Along with this, being transparent has also become a goal for a lot of companies today. LÄS MER