Sökning: "Can Varga"

Visar resultat 1 - 5 av 10 uppsatser innehållade orden Can Varga.

  1. 1. Love is all you need - Defining the concept of love brands

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lisa Lindenmeyer; Franziska Seifried; Alma Varga; [2023]
    Nyckelord :brand love; brand-customer relationship; brand loyalty; love brands; Business and Economics;

    Sammanfattning : Purpose: The term “love brand” has recently become a buzzword among marketing practitioners. Therefore, the purpose of this paper is to define this concept, its elements, and how customers express the love they feel towards their love brand(s) in order to create a shared understanding among practitioners and the academic world. LÄS MER

  2. 2. Exponential Growth Bias and Loss Aversion in the Context of COVID-19 and the Moderation Effect of Need for Cognition

    Master-uppsats, Stockholms universitet/Psykologiska institutionen

    Författare :Berill Varga; [2022]
    Nyckelord :exponential growth bias; prospect theory; framing; need for cognition; COVID-19;

    Sammanfattning : Humans have difficulties grasping the notion of exponential growth and often underestimate the accumulated final value, a phenomenon called exponential growth bias (EGB). During the COVID-19 pandemic, this tendency led to the inaccurate judgment of the virus spread, ultimately making safety measures seem less important. LÄS MER

  3. 3. A multimodal critical discourse analysis of Swedish teaching materials for English

    Uppsats för yrkesexamina på avancerad nivå, Malmö universitet/Institutionen för kultur, språk och medier (KSM)

    Författare :Kate Varga; Ronja Cato; [2021]
    Nyckelord :Arts; CDA; English language teaching; ELT; ELT textbooks; ethnicity; gender; MCDA; multimodal; representation; social semiotics; visual grammar.;

    Sammanfattning : Education in the Swedish school system should aim to assist pupils in the development of fundamental values. This study investigates to what extent different groups of people are represented within two textbooks for English language teaching (ELT), produced in Sweden and commonly used in Swedish schools and how these representations correlate with the values indicated in the curriculum. LÄS MER

  4. 4. What Makes a Conversation Difficult?: Investigating the Role of Content and Interpersonal Relationships in Managerial Conversations

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lili Agnes Varga; Rebecca Wirgin; [2021]
    Nyckelord :difficult conversations; management; content; interpersonal relationships; middle managers; Business and Economics;

    Sammanfattning : Dealing with difficult conversations is recognised as being one of the most challenging aspects of the managerial role. Scholarly research within this field is primarily normative in its nature where difficult conversations are still poorly understood from managers’ point of view. LÄS MER

  5. 5. Vårdande fäder och passiva mödrar? En kritisk diskursanalys av familjerättsutredningar utifrån föreställningar om genus

    Kandidat-uppsats, Malmö universitet/Fakulteten för hälsa och samhälle (HS)

    Författare :Louise Tullberg; Vivianne Varga; [2018]
    Nyckelord :discourses; gender; fatherhood; femininity; masculinity; motherhood; parenting;

    Sammanfattning : The purpose of this study is to examine how discourses regarding gender and parenting are produced and reproduced in assessments about child custody, living and contact arrangements. These court ordered custody evaluations are essential for the courts making the final legal decisions in high-conflict cases where parents are questioning each other’s ability to parent, often accusing each other of various wrongdoings. LÄS MER