Sökning: "Carl Saidac"
Hittade 1 uppsats innehållade orden Carl Saidac.
1. The Anonymous Friend: Effects of eWOM Sources' Personal Identifying Information
C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : Thanks to technology development, the concept of word-of-mouth has been given a new meaning. Electronic word-of-mouth allows a single message from an unknown sender to be seen and interpreted by millions of people on the Internet. LÄS MER
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