Sökning: "Caroline Branzén"

Hittade 1 uppsats innehållade orden Caroline Branzén.

  1. 1. Trend är trendigt

    Kandidat-uppsats, Lunds universitet/Institutionen för tjänstevetenskap

    Författare :Magnus Gigel; Natalie Ekholm; Caroline Branzén; [2012]
    Nyckelord :trend; trendanalys; omvärldsanalys; trendanalytiker; competitive intelligence; competitive advantage; omvärldsfaktorer; Social Sciences;

    Sammanfattning : The many factors of today’s society strongly influence individuals regarding what to consume and how to behave. The information technology causes a rapid transformation of the society that, together with globalization, results in increased competition. Companies do not have time to analyze all that occurs around them. LÄS MER