Sökning: "Chinese General Social Survey"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden Chinese General Social Survey.

  1. 1. The History and Heritage of the Shanghai Jewish Refugees Memorial Museum : The function of documentary heritage in urban development

    Master-uppsats, Uppsala universitet/Institutionen för arkeologi och antik historia

    Författare :Junyu Pan; [2022]
    Nyckelord :Theme Museum; Documentary heritage; Urban development; Urban planning; Diversified dissemination;

    Sammanfattning : Shanghai is one of has been a city of high economic and social importance since the early 20th century. The form and historical background of cultural heritages in its downtown districts is different to those in other Chinese cities with protected historical areas such as for instance the Bund area. LÄS MER

  2. 2. How does social media marketing affect mobile game companies’ brand equity in China?

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Lingyu Ye; Mingze Gao; [2020]
    Nyckelord :Social media marketing; Brand equity; Mobile gaming; Chinese consumer market;

    Sammanfattning : Background: The widespread use of social media has offered brands a great opportunity to engage with their customers and promote sales. In China’s mobile gaming market, the huge user base of social media marketing provides companies with an excellent opportunity to develop their brand image and cultivate further awareness. LÄS MER

  3. 3. The Country-of-Origin Effect in the Personal Care Market : A study on Swedish consumers’ perception of Chinese products

    Kandidat-uppsats, Högskolan i Gävle/Företagsekonomi

    Författare :Simon Andersson; Gustaf Persson; [2019]
    Nyckelord :Country-of-origin; COO; Country-of-origin effects; Product evaluation; Cultural differences; Made in China; Consumer behaviour; Purchase decision; Trust;

    Sammanfattning : Title: The Country-of-Origin Effect in the Personal Care Market  Level: Final assignment for Bachelor’s Degree in Business Administration Author: Simon Andersson and Gustaf Persson Supervisor: Jonas Kågström Date: 2019 – January Aim: The study aims to analyse Swedish consumers’ perceptions on the Country-of-Origin effects regarding Chinese products. Method: The study is based on a quantitative method. LÄS MER

  4. 4. Education, Marriage Squeeze and First Marriage Formation: Evidence from Modern China

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Författare :Fangjie Cai; [2019]
    Nyckelord :China; First Marriage; Education; Educational Homogamy; Marriage Squeeze;

    Sammanfattning : This article studies the effects of educational attainment and the gender ratio of the population within the same educational category on marriage formation in the context of modern China. The empirical analysis is based on macro data from the China statistical yearbook and micro data from the Chinese General Social Survey. LÄS MER

  5. 5. The Chinese Consumers' Attitudes towards Their "Willingess to Pay" for Renewable Electricity

    Magister-uppsats, Lunds universitet/Ekonomisk-historiska institutionen

    Författare :Anneke Bösche; [2016]
    Nyckelord :China; green electricity; economic and environmental factors; purchase-decisions; Chinese General Social Survey; Business and Economics;

    Sammanfattning : China’s economic development has not only led to enormous growth figures, but also to a severe degradation of the environment. Mass-consumption of fossil fuels like oil and coal in China contributed to reaching the level of the largest greenhouse gas emitter worldwide. LÄS MER