Sökning: "Choice of Business Specialisation"

Hittade 4 uppsatser innehållade orden Choice of Business Specialisation.

  1. 1. Does One Size Fit All? Branding Strategies for Plus-Size Labels in the Fashion Industry

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Jella Lynn Hauptmann; Julia Ausserdorfer; [2019]
    Nyckelord :Plus-Size; Brand Architecture; Brand Strategy; Fashion Branding; Brand Portfolio; Business and Economics;

    Sammanfattning : Purpose: With increasing obesity rates and the change of beauty ideals within society, the plus-size fashion market currently enjoys a massive upturn and many established fashion retailers realise the opportunities within this ever more important segment. However, the integration of plus-size brands can be challenging as being plus-size is still connected to a stigma. LÄS MER

  3. 2. Convergent or divergent attitudes towards Swedish agricultural business development : an attitude survey among Swedish farmers and LRF representatives

    Uppsats för yrkesexamina på avancerad nivå, SLU/Dept. of Economics

    Författare :Lucas Andersson; [2015]
    Nyckelord :agriculture; attitudes; farm associations; heterogeneity; lobbying; LRF; member representation;

    Sammanfattning : Swedish farmers are disposed to institutional risks, where changes in the agricultural policy landscape are regular. To a great extent, the importance of a well functioning farm lobby association is eminent when policy decisions are decided in Brussels. LÄS MER

  4. 3. Mansklubben inom företagsekonomisk utbildning - En fallstudie om varför så få kvinnor fördjupar sig inom finans

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Anna von Grothusen; Caroline Carleson; [2015]
    Nyckelord :Finance; Gender; Choice of Business Specialisation; Decision Making; Theory of Reasoned Action;

    Sammanfattning : Gender balance within the business administration field at university level is an area that has gained increased attention in the last decade. As gender balance contributes positively to the scientific and educational achievements within all disciplines, many studies have tried to understand the decision-making processes of students when selecting a business specialisation. LÄS MER

  5. 4. "Can you hand me the salt, please?" Motivational Conflicts - Heatlh v.s. Taste

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Alexander Landers; Anneka Hooijsma; [2014]
    Nyckelord :Health; Taste; Motivations; Cooking Salt; Consumer Culture Theory; Business and Economics;

    Sammanfattning : Thesis purpose: to develop theory that can explain the contradictions that we see in contemporary society in the choice of cooking salt. Salt consumption can cause severe health problems. Consumers in the middle and upper classes are health aware, but seem to have other motivations for their choice in cooking salt. LÄS MER