Sökning: "Christoffer Hellberg"

Hittade 1 uppsats innehållade orden Christoffer Hellberg.

  1. 1. Exploring the Concept of Business Scapegoating: key contributing constructs and preventative measures

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Erik Hagberg; Christoffer Hellberg; [2013]
    Nyckelord :Business scapegoating; Brand crisis management; Reputation management; Scapegoating; Core values; Business and Economics;

    Sammanfattning : The purpose of our study is to investigate the concept of business scapegoating and its influencing constructs and how they could be hindered. A constructionist approach is used with a grounded theory strategy. LÄS MER