Sökning: "Communication campaign"
Visar resultat 1 - 5 av 303 uppsatser innehållade orden Communication campaign.
1. JAKTEN PÅ HÅLLBARHET. En semiotisk bildanalys av svenska modeföretags innehåll och kommunikation på Instagram under Black Week
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : This undergraduate thesis employed a qualitative content analysis that includes a semiotic approach, incorporating both denotation and connotation, to examine advertising campaigns on Instagram from three Swedish fashion companies during Black Week. The Swedish fashion companies that were examined are Haglöfs, Gina Tricot and Kappahl. LÄS MER
2. Populism i Socialdemokraternas Almedalstal : En idealtypsanalys av Socialdemokraternas tal i Almedalen valåren 2010, 2014, 2018 & 2022
M1-uppsats, Högskolan Dalarna/Institutionen för kultur och samhälleSammanfattning : This study aims to examine the existence of populism in campaign speeches held by the Swedish party the Social Democrats in the election years 2010, 2014, 2018 and 2022 in Almedalen. By attempting to answer if there is any populism in the party´s speeches, and if the populism has increased over the years, the essay will analyze the speeches using a qualitative text analysis and a descriptive idea analysis. LÄS MER
3. Captivating Communication : The Swedish Prison and Probation Service’s Storytelling and Creation of Legitimacy
Kandidat-uppsats, Stockholms universitet/Kriminologiska institutionenSammanfattning : The stories about prison are infinite, and ultimately affect our understanding of incarceration. Punishment and prison are also political, and the shape of the penal system is fundamentally different in different countries. LÄS MER
4. LVU-kampanjens effekter och konsekvenser på socialsekreterares arbete : En kvalitativ studie om hur desinformationskampanjen påverkar svensk socialtjänst och handläggare som arbetar med barn och unga.
Kandidat-uppsats, Örebro universitet/Institutionen för beteende-, social- och rättsvetenskapSammanfattning : Ett problem svenska socialtjänsten står inför är att förtroendet från medborgarna minskar, desinformation delas i större utsträckning och år 2021 började LVU-kampanjen att spridas. Kampanjen hävdar att socialtjänsten omhändertar muslimska barn utan rättsligt stöd. LÄS MER
5. Agents of Peace or Tension: Analysing Political Elites’ Electoral Rhetoric : A Qualitative Analysis of Campaign Rhetoric in the 2023 Nigerian Presidential Election
Kandidat-uppsats, Uppsala universitet/Statsvetenskapliga institutionenSammanfattning : How do some political elites, in unstable democracies with communal divisions, use ethnic, religious, and tribal affiliations for a rhetoric of polarisation and/or reconciliation when running for office? This thesis applies a framing analysis to explore how political elites employ these affiliations in speech acts, mainly political rallies, to construct narratives of polarisation and reconciliation during election campaigns. The theoretical framework is constructed by previous research on “Big Men” politics and the rhetoric used by ex-combatants turned politicians within a context embossed with electoral violence and division. LÄS MER