Sökning: "Conspicuous Sustainability"
Visar resultat 1 - 5 av 6 uppsatser innehållade orden Conspicuous Sustainability.
1. The factors affecting young Chinese people’s fashion choices - The importance of conspicuous consumption
Kandidat-uppsats, Lunds universitet/Ekonomisk-historiska institutionenSammanfattning : The purpose of this paper is to explore the extent to which young Chinese consumers are making conspicuous consumption of fashion products. With China's increasingly rapid economic development, the income and consumption levels of the Chinese middle class are rising. LÄS MER
2. The Role of Consumer’s Self-Identity on Pro-Environmental Behavioral- and Loyalty Intentions
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Thesis Purpose: We aim to enhance the understanding of why Swedish consumers perform pro-environmental behaviors and how this can be influenced by managers and marketers in the shopping mall environment, making the mall more attractive and shoppers more loyal. Theoretical Perspective: We take on a sociological perspective by researching constructs based on identity theory, conspicuous consumption, and the theory of self-congruity. LÄS MER
3. Conspicuous Sustainability : Harnessing the potential of the social economy in order to acheive sustainability goals
Master-uppsats, Uppsala universitet/Institutionen för geovetenskaperSammanfattning : Conspicuous consumption is a form of economic behaviour in which social pressure influences consumption decisions. Considering the current understanding of the detrimental ecological impact of excessive consumption practices, this paper overviews the potential to lessen wasteful consumption trends by utilising conspicuous consumption. LÄS MER
4. How smart are smart cities? : How can big data influence the planning of sustainable urban mobility?
Kandidat-uppsats, KTH/Skolan för industriell teknik och management (ITM)Sammanfattning : The opportunities we have to move around the city, otherwise known as urban mobility, are intrinsically linked to both local industrial output as well as the physical possibilities of moving provided by the landscape of the urban environment. With the advent of automotive congestion solidifying itself as a reality as populations in urban centres continue to rise, the conspicuous question is: If we continue the way we’re going, what happens next? This thesis explores the influence of new technologies and the data that drives them on the mechanisms of planning mobility in urban centres, as well as the potential of adoption of innovative mobility solutions that address environmental concerns through insights that higher resolution data can provide. LÄS MER
5. PRICE PREMIUM FAST-MOVING CONSUMER GOODS
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Title: Price Premium FMCG products - An exploratory study of the underlying factors why consumers would be willing to pay more Date of seminar: 5th June, 2018 Course: BUSN39 Degree project in Global Marketing Authors: Tanvir Ahmed Shuvo & Mentor Krasniqi Supervisor: Burak Tunca Keywords: FMCG, Price Premium, Consumption, Consumer behavior, Consumer culture, Quality, Perceived Value, Conspicuous Consumption, Product Involvement. Thesis purpose: The purpose of our study is to examine what underlying factors affect consumers’ willingness to pay premium price for fast moving consumer goods. LÄS MER
