Sökning: "Corporate Crisis Communication"

Visar resultat 1 - 5 av 58 uppsatser innehållade orden Corporate Crisis Communication.

  1. 1. Varumärket H&M i sviterna av en hållbarhetskris : En kvalitativ innehållsanalys av hur H&M via vdn Helena Helmersson kriskommunicerar i fallet om “Klädinsamlingen som blir sophögar

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Wilma Niva Runberg; Evelina Ek; [2024]
    Nyckelord :Kriskommunikation; H M; hållbarhet; Image Repair Theory; Situational Crisis Communication Theory; Corporate Social Responsibility; greenwashing; kvalitativ innehållsanalys;

    Sammanfattning : 2023 kunde Aftonbladet avslöja en granskning med motsägande information kring H&Ms annars utstickande hållbarhetsarbete. Det framkom i granskningen att H&Ms klädinsamling som har kommit till att bli den största i världen inte återanvänder eller återvinner kläderna på det sättet som utlovas och att flera av plaggen hamnar på platser, som världens värsta dumpningsplats i Benin. LÄS MER

  2. 2. Candy clash: M&M’s caught in the crossfire

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Elena Rüffel; Mathea Talene Herzberg; Andrea Pachaly; [2024]
    Nyckelord :reputation; crisis communication; corporate brand management; brand identity; stakeholder relations; anti-brand communities; Business and Economics;

    Sammanfattning : .... LÄS MER

  3. 3. ENVIRONMENTAL RESPONSIBILITY AND THE AUTOMOTIVE SECTOR A Critical Discourse Analysis of the Sustainability Reports of Volvo Cars

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Sara Battistella; [2023-02-01]
    Nyckelord :automotive; critical discourse analysis; environment; organisational communication; sustainability; sustainability reporting; swedishness; Volvo Cars;

    Sammanfattning : Companies communicate the impact of their corporate activities through sustainability reports, disclosing their environmental engagement. Critical studies on sustainability reporting have highlighted that environmental reporting practices participate in the construction of the definition of environmental responsibility. LÄS MER

  4. 4. - Sålt vår själ...? Men det är ju precis tvärtom! : En kvalitativ studie av Oatlys kriskommunikation under krisen med Blackstone Growth.

    Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Vilma Rosenblad; Wilma Nordin; [2023]
    Nyckelord :Corporate Social Responsibility; Crisis communication; Image Repair Theory; Situational Crisis Communication Theory; critical rhetorical analysis; Oatly; Blackstone Growth.; Image Repair Theory; Situational Crisis Communication Theory; kriskommunikation; kritisk retorikanalys; Oatly; Blackstone Growth; Corporate Social Responsibility;

    Sammanfattning : The purpose of this study is to examine how the oat milk company Oatly applies crisis communication strategies and rhetorical components to maintain a good reputation and legitimacy in relation to the crisis regarding the investment firm Blackstone Growth. Creating a discrepancy between the way Oatly act and the way they present themselves; Oatly is presented as a sustainable company while Blackstone has been criticized to jeopardize environmental and human rights issues. LÄS MER

  5. 5. Corporate Involvement in Charitable Engagements : Exploring the Dynamics of Corporate-Charity Collaborators

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Mikaela Jansson; Katarina Ölander Gür; [2023]
    Nyckelord :CSR; corporate-charity collaborations; sustainability reporting; charitable engagements;

    Sammanfattning : In today's business environment, organizations are expected to engage in Corporate Social Responsibility (CSR), which involves balancing their economic success with positive social and environmental impact. Collaborating with charitable organizations can be a way for companies to engage in socially responsible activities and given the increasing focus on CSR, there is a potential for an enhanced interaction between companies and charitable organizations. LÄS MER