Sökning: "Country image"

Visar resultat 1 - 5 av 354 uppsatser innehållade orden Country image.

  1. 1. Koranbränningar i Sverige – en byggsten i rysk informationspåverkan? En studie om strategiska narrativ i rysk statsmedias rapportering om 2023 års koranbränningar i Sverige

    Kandidat-uppsats, Försvarshögskolan

    Författare :Torniainen Björkman Simon; [2024]
    Nyckelord :Information Influence; Strategic Narratives; Sweden; Russia; Authoritarian State Media; Sputnik; Quran Burnings;

    Sammanfattning : Information influence from authoritarian states poses significant challenges for democracies all around the world. The projecting of strategic narratives has become a key-strategy in cross border influence. Utilizing the theoretical framework of strategic narratives, this study seeks to comprehend information influence in Russian state media. LÄS MER

  3. 2. Framing the Olympics: RT’s Responses to Controversies Linked With Russia’s Presence at the Winter Games from 2014-2022

    Master-uppsats, Uppsala universitet/Institutet för Rysslands- och Eurasienstudier

    Författare :Colin Fritz; [2024]
    Nyckelord :RT; Politicisation of Sport; News Framing; The Olympic Games; Doping; Framing;

    Sammanfattning : The Russian Federation’s presence on the global stage of the Olympic Games has been linked with considerable controversy from 2014 onwards. The nation’s use of international sport for promoting its image, state-sponsored doping, and Russia’s illegal occupations of Ukraine staged in close time proximity with the Games are all controversies which have taken their toll on the country’s image, both within and beyond the context of sport. LÄS MER

  4. 3. EXTREME, SPECTACULAR AND HORRIFIC A qualitative film analysis of affective strategies in extreme horror via Terrifier 2

    Master-uppsats, Göteborgs universitet/Institutionen för kulturvetenskaper

    Författare :Iris Landar Lygren; [2023-12-20]
    Nyckelord :Horror; film studies; spectatorship; extreme cinema; Terrifier 2; extreme horror;

    Sammanfattning : During the year of 2022 the film Terrifier 2 was shown in theaters all over the western world. This film was not supported by any larger production companies, but was partly crowdfunded. The film combines elements from the 1980s slashers and the Extreme Cinema tradition and contains 2 hours and 18 minutes packed with gore. LÄS MER

  5. 4. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Amanda Hansson; Tobias Stenström; [2023-06-28]
    Nyckelord :: luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Sammanfattning : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. LÄS MER

  7. 5. “MED KODEN FAMILJ10 FÅR NI 10% RABATT PÅ…” En kvalitativ innehållsanalys av barns involvering i familjevloggares betalda samarbeten på YouTube

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Martina Davitkova; Hanna Eklund; Ella Engberg; [2023-03-10]
    Nyckelord :kommersiell sharenting; familjevloggare; YouTube; influencers; främre regionen; bakre regionen; fasad; intrycksstyrning; självpresentation; barn; utsända uttryck; överförda uttryck;

    Sammanfattning : EXECUTIVE SUMMARY In the early 2000s, the rise of the influencer industry began. An influencer refers to a person with influence and the ability to influence their audience to consume certain products or perform a specific action. LÄS MER