Sökning: "Crisis management in social media"
Visar resultat 1 - 5 av 84 uppsatser innehållade orden Crisis management in social media.
1. I förtroendekrisens skottlinje : En experimentell studie om krismeddelanden från influencers och organisationer och deras effekt på mottagarnas upplevda förtroende
Kandidat-uppsats, Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)Sammanfattning : "The best way to manage a crisis is to prevent one" (Coombs, 2019, p.19). A statement that in its simplicity is extremely powerful. However, today's digitalized society has contributed to the rapid dissemination of information and scrutiny of content that has complicated the management of crises. LÄS MER
2. "Boeing is deeply saddened..." : En kvalitativ innehållsanalys av Boeings kriskommunikation efter 737 MAX-krisen
Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskapSammanfattning : This thesis conducts a qualitative content analysis of The Boeing Company's crisis communication during the 737 MAX crisis in 2019, with a focus on the crisis involving Boeing's 737 MAX aircraft, Ethiopian Airlines Flight 302. Applying the Situational Crisis Communication Theory (SCCT) and an ethical framework, the study examines Boeing's crisis communication and how the organization deals with ethical and moral dilemmas and how these are expressed. LÄS MER
3. Att hantera kriser på sociala medie r: Kriskommunikation och publikens reaktioner på TikTok - En fallstudie av Balenciagas krishantering
Kandidat-uppsats, Lunds universitet/Avdelningen för ABM, digitala kulturer samt förlags- och bokmarknadskunskapSammanfattning : This thesis centers around Balenciaga's controversy that spread in the fall of 2022. By examining statements published by Balenciaga and associated stakeholders, the study aims to review how the crisis was managed based on crisis management strategies. LÄS MER
4. Reflections on the economic strategies of private museums. A comparative study of the private museums in Meteora.
Master-uppsats, Lunds universitet/Institutionen för tjänstevetenskapSammanfattning : The thesis examines the economic strategies which two private museums of Meteora, the Hellenic Culture Museum and the Natural History Museum of Meteora and Mushroom Museum implement, so as to grasp the economic strategies that private museums in Greece adopt. Utilizing Varbanova’s (2013) framework which places specific emphasis not only on the open-system theory as an efficient way to comprehend the macro-level challenges (in particular the economic crisis and Covid-19, which had been plaguing the two museums for a long time) and opportunities (as the ones that can result from the implementation of a particular legal status in the context of a given cultural policy), but also on the stakeholder and resource-dependence theories, which acknowledge the pivotal role that various actors and resources inside and outside an organization play in museums’ prosperity, the thesis analyzes previous literature that demonstrates economic strategies that (public and private) museums adopt, so as to secure their continuation and thriving. LÄS MER
5. Scrolla för hållbarhet : En undersökning om Instagrams roll i klimatfrågan samt hur dess funktioner fungerar i informationsspridning kring klimatkrisen bland generation Z.
Kandidat-uppsats, Malmö universitet/Fakulteten för teknik och samhälle (TS)Sammanfattning : Denna studie undersöker Instagrams roll i klimatfrågan och hur dess funktioner fungerar för att sprida information om klimatkrisen bland generation Z. Studien fokuserar på detta begränsade ämnesområde eftersom det är en av vår tids viktigaste frågor. LÄS MER
