Sökning: "Critical To Quality CTQ"
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1. Managing New Service Development through Relationship Marketing.- : An application of Six Sigma DMAIC methodology in a Telecom Company.
Master-uppsats, KTH/Industriell ManagementSammanfattning : Customer-oriented processes are essential to achieve customer satisfaction. This research describes the application of the concepts of Relationship Marketing as a starting point in the process of developing new services in a telecommunications service provider in Spain. LÄS MER
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