Sökning: "Customer experience"
Visar resultat 11 - 15 av 1457 uppsatser innehållade orden Customer experience.
11. When second time’s a charm - Exploring consumers’ temporal experiences within second-hand fashion shopping
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Second-hand fashion has emerged as a more sustainable way of shopping, promoting the circular economy while offering unique styles for a cheaper price. Although consumers generally express a willingness to adopt a more sustainable fashion consumption, this is not mirrored in their actual engagement in second-hand fashion shopping. LÄS MER
12. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. LÄS MER
13. Staying Afloat - Examining the Resilience of the European Inland Waterway Transportation Industry in the Face of Climate Related Disruptions: A Policy and Resilience Analysis
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Due to its lower emissions in comparison to other modes of transport, inland waterway transportation (IWT) has been increasingly considered a sustainable option by the European Union (EU), prompting a focus on transitioning towards it in recent years. However, the impact of climate change has led to a rise in extreme weather events, including floods and droughts, over the past few decades. LÄS MER
14. “The Effects of Sensory Marketing in Physical Second-Hand Stores” : A qualitative study of how applying sensory marketing in a physical second-hand store can influence consumers to choose more sustainable options while shopping for apparel.
Kandidat-uppsats, Linnéuniversitetet/Institutionen för management (MAN)Sammanfattning : The emergence of online stores specializing in fast fashion apparel has presented a significant challenge to brick-and-mortar stores and has had detrimental consequences for the environment. Consequently, it is essential for physical stores to stay informed about emerging trends in physical store design. LÄS MER
15. Hur AI-tjänster för kundupplevelser i organisationer kan skapa nytta : en intervjustudie
Kandidat-uppsats, Karlstads universitet/Handelshögskolan (from 2013)Sammanfattning : Abstract Organisationer investerar numera i artificiell intelligens inom området kundupplevelser, så kallat customer experience, CX. CX är kundernas eller användarnas holistiska uppfattning av ett företag, organisation eller varumärke under hela kundresan, som omfattar planering av köp, genomförande av köp och upplevelsen efter ett köp, i synnerhet kundens köpresa. LÄS MER
