Sökning: "Daniela Luetscher"

Hittade 1 uppsats innehållade orden Daniela Luetscher.

  1. 1. Scrap the Culture Talk, Let Employees Do the "Walking": a processual approach to understanding culture change in a rapid-growth firm.

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Olga Muravjova; Daniela Luetscher; Michael Doroja; [2009]
    Nyckelord :Rapid Growth Company; Processual Change; Organization Cultural Change; Knowldge Sharing; Identity; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : The research brings the following conclusions: knowledge sharing plays essential role in communicating the need for organizational change; employees need time to identify themselves with the change aspect to become more customer-oriented. Some of the reasons for current discrepancies in Wind lie within unstructured and inconsistent communication, rapidly changing business environment, triggers created by different national culture as well as ‘im ature’ leadership. LÄS MER