Hittade 2 uppsatser som matchar ovanstående sökkriterier.
1. Stimulating Innovation in New Service Development : User-Involvement in Small and Medium-Sized Web-Based Platform Service CompaniesMaster-uppsats, Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi
Sammanfattning : In this thesis, we present a review of the current practices of user involvement. Different methods and tools have proliferated for user-involvement, however, to comprehend the explicit features of a small and medium-sized web-based platform service companies, we contrast our findings with previous experiences and research of user involvement in big companies. LÄS MER
- Magister-uppsats, Umeå universitet/Företagsekonomi;
Sammanfattning : Co-creation has become an important source of competitive advantage for many businesses in the modern world. Therefore, managing co-creation has become an important topic among practitioners and researchers, but there has been little research done on addressing and managing the challenges faced by co-creating companies. LÄS MER