Sökning: "David Monell"

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  1. 1. The dynamic management revolution of Big Data : A case study of Åhlen’s Big Data Analytics operation

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Gustaf Rystadius; David Monell; Linus Mautner; [2020]
    Nyckelord :Big Data Analytics; Big Data Analytics Capabilities; Ambidexterity; Agility; Big Data;

    Sammanfattning : Background: The implementation of Big Data Analytics (BDA) has drastically increased within several sectors such as retailing. Due to its rapidly altering environment, companies have to adapt and modify their business strategies and models accordingly. LÄS MER