Sökning: "Denise Lordin"

Hittade 1 uppsats innehållade orden Denise Lordin.

  1. 1. Consumer Engagement During Concerts : A Study on Using Mobile Interactive Technology to Enhance the Live Music Event Experience

    Master-uppsats, KTH/Skolan för datavetenskap och kommunikation (CSC)

    Författare :Denise Lordin; [2017]
    Nyckelord :Active participation; Engagement; Interactive technology; Live mass events; Live music events; Mobile technology; Smartphone; Aktiv medverkan; Engagemang; Interaktiv teknik; Live event; Live musik event; Mobil teknik; Smarttelefon;

    Sammanfattning : The emergence and development of mobile technology has changed traditional behavior during live music events and challenges concert etiquette. Artists have polarized reactions to the ubiquity of smartphones and companies have started realizing the potential to develop systems which allow the audience to interact more with both the performer and the light and sound show itself. LÄS MER