Sökning: "Dennis Melin"

Hittade 3 uppsatser innehållade orden Dennis Melin.

  1. 1. Analysing Competition Barriers for the Aftermarket : The Case of Volvo Cars’ Air Filter

    Master-uppsats, KTH/Industriell Management

    Författare :Daniel Ginzburg; Dennis Melin; [2018]
    Nyckelord :Competition barriers; Entry barriers; Aftermarket; Automotive; Air filter; Competitive strategy; Competition deterrence; Will fitters; Konkurrenshinder; Barriärer; Eftermarknad; Fordon; luftfilter; konkurrensstrategi;

    Sammanfattning : Original equipment manufacturers (OEMs) spend plenty of resources in developing products and establishing a profitable market. This includes time-consuming investigations, costly research and development processes, as well as a great deal of risk-taking. LÄS MER

  2. 2. LOMAH in a Box : Produktutvecklingsprocess

    Kandidat-uppsats, Högskolan i Jönköping/JTH, Maskinteknik

    Författare :Nicky Behshad; Dennis Melin; [2017]
    Nyckelord :produktuveckling; design; LOMAH; Saab; produktutvecklingsprocess;

    Sammanfattning : This report presents a bachelor thesis in Mechanical Engineering, Product development and design and has been carried out in collaboration with SAAB Training & Simulation in Huskvarna. The thesis project involved a product development process beginning with establishment of specifications and concept generation through 3D modelling which then resulted in a complete prototype. LÄS MER

  3. 3. Care Of Haus - Ett varumärke, en uppfattning?

    Kandidat-uppsats, Akademin för hållbar samhälls- och teknikutveckling

    Författare :Marcus Nylund; Johan Axelsson; Dennis Selvanayagam; [2010]
    Nyckelord :Marknadsföring; varumärke; image; varumärkesidentitet och varumärkesimage.;

    Sammanfattning : Abstract Level: Bachelor thesis in Business Administration/Marketing Title: Care Of Haus, "Kan Reklam. Förstår Annat". Ett Varumärke, En uppfattning? Problem: When it comes to building a strong brand it is important that their brand identity, which means how they want to be perceived coincide with how their customers sees them (Melin 1999). LÄS MER