Sökning: "Diffusion of Innovation"

Visar resultat 6 - 10 av 369 uppsatser innehållade orden Diffusion of Innovation.

  1. 6. Peers, Privacy & Pleasure: A mapping of how social norms influence consumers in their diffusion of a social media application with privacy implications, the case of TikTok

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Axel Fohlin; Carl Klittmar; [2023-07-03]
    Nyckelord :Social Norms; Injunctive Norms; Descriptive Norms; Personal Norms; Privacy Implication; Privacy Concern; Privacy Risk; Diffusion of Innovation; TikTok;

    Sammanfattning : TikTok, the social media network where users can post and share user created content with one another, has fallen under examination of governments across the globe due to rising distress in regards to the privacy implications that the app may have. Understanding how TikTok reached such success even with an apparent privacy implication calls for a mapping of the social norms (Injunctive, Descriptive, Personal) and how they shaped consumer perceptions. LÄS MER

  2. 7. HR Analytics for Competitive Advantage: Bringing organisational value while empowering the HR profession

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Elin Engsfelt; Louise Rosén Fång; [2023]
    Nyckelord :HR Analytics; Artificial Intelligence AI ; Human Resources HR ; Legitimacy; HR Profession; HR Processes; Organisational Processes; Diffusion of Innovation Theory DOI ; Four Stages of Analytics; Isomorphism; Functions; Challenges; Business and Economics;

    Sammanfattning : Title: HR Analytics for Competitive Advantage: Bringing organisational value while empowering the HR profession Authors: Elin Engsfelt & Louise Rosén Fång Supervisor: Rikard Larsson Problem definition: The HR profession has throughout history, and still has, a legitimacy problem, where the HR department typically becomes administrative support, rather than a strategic business partner. Purpose: Explore HR professionals' perceptions and opinions on the use of HR Analytics in their work and identify the functions and challenges that HR Analytics brings to the organisation, the HR department, and the HR profession. LÄS MER

  3. 8. Centering farmer perspectives on a dry-fertiliser made from human urine: a case study on Gotland, Sweden

    Master-uppsats, Lunds universitet/LUCSUS

    Författare :Nicola Parfitt; [2023]
    Nyckelord :circular nutrient economy; human urine fertiliser; ecological sanitation; eutrophication; sustainability science; Social Sciences;

    Sammanfattning : To reduce eutrophication and close the nutrient loop between sanitation and agriculture, innovations to recycle human waste are being further developed. As there is little research on Swedish farmer perspectives towards human urine fertilisers, this study investigates Gotlandic farmer perspectives on a dry-fertiliser derived from human urine, developed by Sanitation360. LÄS MER

  4. 9. Riskperception och kundupplevelse: Potentiella kunders syn på automatiserade finansiella robotrådgivare : En kvantitativ studie om unga småsparares möjliga övergång till robotrådgivning och dess påverkan av beslutet

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Gabriel Ibrahim; Carolin Shemoun; [2023]
    Nyckelord :Trust; Robo-advisor; Robo-advising; Automated financial advisors; Human financial advisers; Benefit; Strength; Fintech; Algorithmic trading; Willingness; Perceived risk; Artificial intelligence;

    Sammanfattning : Bakgrund: Bakgrunden presenterar digitaliseringens utveckling och jämför det med media som tidigare varit analogt. Därefter redogörs för utvecklingen av automatiserade finansiella rådgivare och de utvecklingsstadier det genomgått. LÄS MER

  5. 10. Den innovativa säljprocessen för att sprida innovativa produkter : En experimentell studie på Swedish Construction Sales AB

    Kandidat-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :Oliver Ehrenberg; Roman Dmitriev; [2023]
    Nyckelord :“innovation marketing”; “innovation sales”; ” innovation is sales”; “innovation”; “diffusion of innovation”; “product”; “marketing”; “sales process”;

    Sammanfattning : This study is based on Partner X's challenges in launching an innovative replacement for rebar on the Swedish market. Swedish Construction Sales AB is working to introduce the product and the study aims to help Swedish Construction Sales AB develop an effective sales process to spread this innovation. LÄS MER