Sökning: "Digital Green Consumerism"
Hittade 2 uppsatser innehållade orden Digital Green Consumerism.
1. "The Limits of Nudging": A Case Study on Nudge-based Interventions in E-commerce Sustainability
Master-uppsats, Lunds universitet/Internationella miljöinstitutetSammanfattning : Modern consumerism and overconsumption in e-commerce have profound ecological ramifications, necessitating the adoption of pro-environmental behavior. Imagine a world where sustainable choices are seamlessly integrated into our online shopping experience. LÄS MER
2. Green Search Engine Usage - A Qualitative Study Exploring Why German Millennials Use the Green Search Engine Ecosia
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Aim: The aim of this study is to explore why German millennials use the green search engine Ecosia, as the organisation is experiencing considerable growth in Germany. Theoretical Perspectives: This thesis adopts well-established theories such as the Theory of Planned Behaviour, the Value-Belief-Norm Theory, and the Social Influence Theory. LÄS MER