Sökning: "Digital native companies"
Visar resultat 1 - 5 av 8 uppsatser innehållade orden Digital native companies.
- D-uppsats, Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering
Sammanfattning : This paper aims to investigate how digital native companies design and use management control systems with regard to digital innovation. Existing literature on management control and digital innovation are concerned with companies that are in the midst of a digital transformation process. LÄS MER
2. SAGAN OM DET DIGITALA VARDAGSLIVET - En kvalitativ studie över Telenors tillämpning av narrativitet som strategisk kommunikationsresursKandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaper
Sammanfattning : In the last couple of years, the amount of commercial messages in our society has increased steadily which in turn has made us humans very critical against all kinds of advertising. Brand researcher Douglas B. Holt even claims that this directly threatens brand's trustworthiness. LÄS MER
- Master-uppsats, Linköpings universitet/Institutionen för datavetenskap
Sammanfattning : Companies offering a service application targeting a broad audience often have difficulties meeting all user requirements since many users have unique needs. Allowing users to define and create content for service applications themselves, which addresses their specific needs, would be a welcomed solution. LÄS MER
Sammanfattning : Characteristic for upcoming technology is that it is growing, constantly developing and fast implemented in people's lives. Augmented reality (AR) is one of these technologies and more companies are implementing AR in their daily operations. LÄS MER
- Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)
Sammanfattning : In today’s digital and mobile world it is more important than ever that companies offer a mobile solution for their costumers. Deciding which mobile solution to implement can be difficult. The purpose of this study is therefore to make this decision easier. LÄS MER