Sökning: "Digital subscription services"

Visar resultat 1 - 5 av 20 uppsatser innehållade orden Digital subscription services.

  1. 1. ”HAR JAG EN BOK I ÖRONEN KAN JAG GÅ HUR LÅNGT SOM HELST”. En kvalitativ studie om användares relation till ljudböcker jämfört med tryckta böcker

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Henrietta Lundkvist; [2024-03-06]
    Nyckelord :Digital konvergens; streaming; algoritmer; ljudböcker; plattformar; uses gratifications; affordances;

    Sammanfattning : Har jag en bok i öronen kan jag gå hur långt som helst, or If I have a book in my ears, I can walk as far as I want, is a qualitative study that explores users' relationship with streamed audiobooks, compared to books in printed format. The choice of topic is driven by the fact that digitalization has transformed literature as a medium and the book industry as an enterprise. LÄS MER

  3. 2. Eat, Sleep, Stream, Repeat : A quantitative study comparing the streaming behavior of Swedish consumers of ages 20-30 and 40-60.

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Betty Jakobsson; Moa Ovik; [2023]
    Nyckelord :;

    Sammanfattning : Background: The market for streaming services has grown in Sweden, perhaps because of the country’s high technology level and high trust in digital payments, both of which are necessary to stream videos online and pay subscription fees. The usage of streaming services and the motivational factors for choosing them are dependent on many different variables, such as cultural and economic situations as well as individual needs. LÄS MER

  4. 3. Funnelling Through the Stages of Organizational Growth

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Albin Barnevik; Hadar Cars; [2022]
    Nyckelord :SaaS; Culture; Organizational Growth; Scaleup; Startup;

    Sammanfattning : In an ever-increasing digital environment, Stockholm's technology startup scene is thriving. A category of digital platforms packaged as subscription-based services, Software as a Service, or SaaS, has emerged as a trademark business model of successful tech startups. LÄS MER

  5. 4. Att hyra lycka: En kulturanalytisk studie om konsumenters affektiva upplevelser vid konventionell klädkonsumtion och vid konsumtion av hyrkläder

    Master-uppsats, Lunds universitet/Avdelningen för etnologi

    Författare :Klara Ekstrand; [2022]
    Nyckelord :access-based consumption; collaborative consumption; sustainability; rental fashion; affect theory; affective mapping; happy objects; identity construction; non-ownership; Cultural Sciences;

    Sammanfattning : To Rent Happiness: A cultural analytical study about consumers’ affective experiences of conventional clothing consumption and consumption of rented clothes, Klara Ekstrand The purpose of this study was to investigate consumers’ affective experiences of conventional clothing consumption and renting of clothes and how these experiences affected consumers’ willingness to engage in access-based fashion consumption. The research was mainly conducted by using digital observations and interviews with customers of two different subscription services for renting everyday clothes: It’s Re:Leased and Hack Your Closet. LÄS MER

  7. 5. Developing Digital Value Offerings in the Car Retailing Industry : A Customer-Centric Approach to innovation

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :PHILIP BÖRJESSON; [2021]
    Nyckelord :Automotive Industry; Car Retailing; Customer-Centricity; Digital Transformation; Dynamic Capabilities; Value Offering; Innovation; Bilindustrin; bilhandel; digital transformation; dynamiska förmågor; innovation; kundfokusering; värdeerbjudanden;

    Sammanfattning : The car retailing industry is currently undergoing a significant transformation. This transformation is due to the automotive industry switching from producing internal combustion engines vehicles to battery electric vehicles. LÄS MER