Sökning: "Digitalisation"

Visar resultat 1 - 5 av 655 uppsatser innehållade ordet Digitalisation.

  1. 1. Hur hanteras missbruksproblem på arbetsplatsen? En kvalitativ studie om HR- och personalchefers strategier att hantera personal med missbruksproblematik

    Kandidat-uppsats, Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Författare :Christian Svensson; Selma Mattsson; [2023-09-13]
    Nyckelord :education; rehabilitation; prevention; substance abuse problem;

    Sammanfattning : The purpose of this study was to investigate what strategies HR and managers with staff responsibilities use to detect, rehabilitate and prevent alcohol- and drug abuse in the workplace. Furthermore, if these strategies differ when employees work remotely or from the office. LÄS MER

  2. 2. ”En all inclusive-tjänst” - En kvalitativ studie om medlemmars erfarenheter av coworking, känslan av gemenskap och arbetstillfredsställelse

    Kandidat-uppsats, Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Författare :Alice Gunnarsson; Ebba Engström; [2023-09-07]
    Nyckelord :Coworking; flexibility; sense of community; two factor theory; work satisfaction;

    Sammanfattning : Coworking is a growing phenomenon in the labor market due to the digitalisation, flexibilisation and also the recent pandemic. Coworking is not only a new way of working, it also contributes to a wider sense of community and work satisfaction. LÄS MER

  3. 3. Leading the Change - Digital Leaders Facilitating MNEs’ Investment Behaviour

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Patricia Jahn; Veronika Barta; [2023-07-19]
    Nyckelord :Digital investment behaviour; Digital transformation; Digitalisation; Digital leadership; Organisational change; Digital capabilities; Digital strategy;

    Sammanfattning : In our ever-changing world guided by technological advancements and data-driven disruptions, enterprises need adaptation and development strategies to stay competitive. Digital transformation (DT) has great potential to help organisations maintain their market position in these turbulent times. LÄS MER

  4. 4. What if…? – How AI Chatbots Could Reconfigure Grocery Shopping In-store

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Hans Krugenberg; Kevin Ruf; [2023-07-03]
    Nyckelord :Digitalisation; Artificial Intelligence; Chatbots; Practice Theory; Retailing; Focus Groups;

    Sammanfattning : In the light of the rapid development of AI technology, this paper aims to explore how the integration of the novel application of an AI chatbot would reconfigure the practice of grocery shopping in brickand- mortar stores contributing to the trend of self-service. Based on a hypothetical scenario discussed in focus groups and drawing on practice theory, the study points out that, by adding this new element, the links between the elements of the practice would change, inducing a change in meaning from purely functional to more inspirational. LÄS MER

  5. 5. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Karin Gåsste; Antara Islam; [2023-07-03]
    Nyckelord :customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

    Sammanfattning : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. LÄS MER