Sökning: "Dinah Ani-Asamoah Marbuah"

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  1. 1. The impact of strong ties, cooperation and realized absorptive capacity on new product innovativeness in the Swedish video game industry.

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Dinah Ani-Asamoah Marbuah; Mimie da Piédade; [2018]
    Nyckelord :Closeness; Commitment; Trust; Cooperation; Absorptive Capacity; New Product Innovativeness; Swedish video gaming firms;

    Sammanfattning : The video game industry in Sweden has experienced tremendous growth since 2009 with its revenue generation being compared to iron ore, an important revenue generator for the country. The ability of these firms to record recurrent increases in revenue is due to the innovativeness of the industry. LÄS MER