Sökning: "E-commerce"

Visar resultat 16 - 20 av 1552 uppsatser innehållade ordet E-commerce.

  1. 16. Orchestrating the service encounter in a digital era: How the presence of a greeting online service agent affects customers' experience of visiting a home electronics e-store

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Oskar Eskilsson; Elizabeth Lopez Alushkina; [2023]
    Nyckelord :Service encounter; Social presence; Mere presence; E-commerce;

    Sammanfattning : The service encounter is to an increasing extent being transported to an online context. Companies are more and more often trying to create an initial point of contact when a customer enters a website. LÄS MER

  3. 17. "Cracking the GenZ Code: Unraveling the Needs, Pain Points, and Desires for an Improved Omnichannel Fashion Experience" : A qualitative study by understanding the consumer decision-making process

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för management (MAN)

    Författare :Ebba Uhlin; Moa Lundberg; [2023]
    Nyckelord :Omnichannel; E-commerce; Physical Stores; Pain Points; Touchpoints; Customer Journey; Consumer Decision-Making Process; Retail Technologies; Generation Z;

    Sammanfattning : In recent years there has been a remarkable distribution of the omnichannel environment, which has emerged as a significant factor in the fashion industry. Today's society is characterized by customers who possess extensive knowledge and easy access to information online, with the added convenience of constantly available e-commerce. LÄS MER

  4. 18. Freedom in the Digital Age - VAT challenges from data as currency and the platform economy

    Kandidat-uppsats, Lunds universitet/Institutionen för handelsrätt

    Författare :André Dammert; [2023]
    Nyckelord :Value Added Tax VAT ; e-commerce; Bitcoin; Data as Currency; Platform Economy; Natural Rights; Public Choice; Governing the Commons; New Institutionalism; Law and Political Science;

    Sammanfattning : 2000-talet har introducerat nya sätt att bedriva e-handel, med plattformsekonomin som suddar ut gränserna för vilken person som tillhandahåller tjänster från ett mervärdesskatteperspektiv. Bitcoin har blivit pengar för internetåldern. LÄS MER

  5. 19. Development of a web application with focus on navigability : How is the usability on a web application for E-commerce of plants and cuttings affected by its navigability?

    Kandidat-uppsats, Linköpings universitet/Institutionen för datavetenskap

    Författare :Johan Christiansson; Silje Graarud; Lovisa Ivarsson; Torsten Liljedahl; Klara Nylén; Selma Renqvist; Olof Swedberg; Philip Wissinger; [2023]
    Nyckelord :navigability; usability; web application;

    Sammanfattning : The purpose of this project was to determine how the experienced navigability of a web application affects its usability. In order to further investigate this, a web application called Sprouty was created, an easy-to-use web application that promotes individuals to buy and sell pre-owned plants and cuttings. LÄS MER

  7. 20. Customer churn prediction in a slow fashion e-commerce context : An analysis of the effect of static data in customer churn prediction

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Luca Colasanti; [2023]
    Nyckelord :Survival Analysis; Time To Event prediction; Churn retention; Machine Learning; Deep Learning; Customer Clustering; E-commerce; Analisi di sopravvivenza; Previsione del tempo a evento; Ritenzione dall’abbandono dei clienti; Apprendimento automatico; Apprendimento profondo; Segmentazione della clientela; Commercio elettronico; Överlevnadsanalys; Tid till händelseförutsägelse; Churn Prediction; Maskininlärning; Djuplärning; Kundkluster; E-handel;

    Sammanfattning : Survival analysis is a subfield of statistics where the goal is to analyse and model the data where the outcome is the time until the occurrence of an event of interest. Because of the intrinsic temporal nature of the analysis, the employment of more recently developed sequential models (Recurrent Neural Network (RNN) and Long Short Term Memory (LSTM)) has been paired with the use of dynamic temporal features, in contrast with the past reliance on static ones. LÄS MER