Sökning: "ERK-model"
Hittade 1 uppsats innehållade ordet ERK-model.
1. Allsvensk fotbollssponsring
Kandidat-uppsats, Blekinge Tekniska Högskola/Sektionen för managementSammanfattning : Purpose: The purpose of this thesis is to examine the ERK model's relevance, validity and potential need of development to better reflect how it looks today (2013). Method: The study is conducted through three surveys; the first two were face interviews with companies that sponsor Swedish soccer teams and the third study was conducted with a questionnaire to supporters outside a soccer stadium. LÄS MER
Resultatsidor:
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