Sökning: "EXAMENSARBETE marknad strategi"

Visar resultat 1 - 5 av 17 uppsatser innehållade orden EXAMENSARBETE marknad strategi.

  1. 1. Identifying Reflexivity

    Magister-uppsats, Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Författare :Marcus Nykvist; Eric Månsson; [2022]
    Nyckelord :Reflexivity; EMH; AMH; fundamental value; market value; feedback loop; cognitive function; manipulative function;

    Sammanfattning : Abstract  Master thesis in Business Administration, School of Business and Economics Linnaeus University 4FE17E VT2022  Authors: Eric Månsson & Marcus Nykvist  Supervisor: Magnus Willesson  Examiner: Christopher von Koch  Title: Identifying Reflexivity  Keywords: Reflexivity, EMH, AMH, fundamental value, market value, feedback loop, cognitive function, manipulative function.  Background: Current economic theory describes the risks the financial markets face as exogenous in nature. LÄS MER

  2. 2. The Challenges of a B2B Market Entry within the Automotive Industry

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Zacharias Rudberg; Oscar Sandelin; [2019]
    Nyckelord :Strategy Implementation; Market Theory; Strategy; Industrial Business to Business Marketing; Motor Vehicle Industry; Assembly Tools; Market Entry; Customer Relations; Organizational Alignment; Market Strategy; Marketing Organization; Strategiimplementering; Marknadsteori; Strategi; Industriell Business to Business Marknadsföring; Bilindustrin; Monteringsverktyg; Marknadsingång; Kundrelationer; Organisatorisk samstämmighet; Marknadsstrategi; Marknadsorganisation;

    Sammanfattning : This thesis investigates the factors to consider when implementing a business to business market entry strategy within the automotive industry. The aforementioned is conducted through an exploratory case study at a global industrial firm providing a comprehensive range of products and services within the motor vehicle industry. LÄS MER

  3. 3. Managing the Innovation Paradox of Exploitation andExploration in R&D : Is measurement of innovation the key to promoteexploration?

    Master-uppsats, KTH/Industriell Management

    Författare :MICHELLE KARLSSON; CHARLOTTE VESTERLUND; [2018]
    Nyckelord :innovation; exploitation; exploration; organisational ambidexterity; ambidextrous leadership;

    Sammanfattning : Managing the paradox of exploitation and exploration symbolises the simultaneous pursuit devoting enough resources to exploitation to ensure short-term profits and, at the same time, enough resources to exploration to ensure future organisational viability. Previous researchadvocates that sustained organisational performance and success highly depends on the interaction of exploitation and exploration or in other words, the balancing act between change and continuity. LÄS MER

  4. 4. Managing the Innovation Paradox of Exploitation and Exploration in R&D - : Is measurement of innovation the key to promote exploration?

    Master-uppsats, KTH/Industriell ekonomi och organisation (Inst.)

    Författare :Michélle Karlsson; Charlotte Vesterlund; [2018]
    Nyckelord :innovation; exploitation; exploration; organisational ambidexterity; ambidextrous leadership; performance measurement; process management.;

    Sammanfattning : Managing the paradox of exploitation and exploration symbolises the simultaneous pursuit devoting enough resources to exploitation to ensure short-term profits and, at the same time, enough resources to exploration to ensure future organisational viability. Previous research advocates that sustained organisational performance and success highly depends on the interaction of exploitation and exploration or in other words, the balancing act between change and continuity. LÄS MER

  5. 5. Hade The Turtle Traders bara tur?

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Författare :Johan Boström; [2017]
    Nyckelord :Efficient market hypothesis; buy-and-hold; technical analysis; trend following strategies; The Turtle Traders; Effektiva marknadshypotesen; buy-and-hold; teknisk analys; trendföljande strategier; The Turtle Traders;

    Sammanfattning : På 1980-talet handlade en grupp, som kallades för The Turtle Traders, med två trendföljande handelsstrategier helt baserade på teknisk analys på ett stort antal finansmarknader. De två handelsstrategierna byggde på mekaniska regler för köp- respektive säljbeslut och riskhantering, men även regler för vilka marknader som var tillåtna att handla på. LÄS MER