Sökning: "Ecolabels"

Visar resultat 1 - 5 av 26 uppsatser innehållade ordet Ecolabels.

  1. 1. Konsumentens upplevelse av gröna hållbara åtaganden: Greenwash eller brainwash?

    Kandidat-uppsats, Jönköping University/Högskolan för lärande och kommunikation

    Författare :Emmie Alwert; Kajsa Pålsson; [2022]
    Nyckelord :Greenwashing; sustainability; sustainable development; Corporate Social Responsibility; konsumer; konsuming behaviour; eco-labeling; marketing; green-marketing; green trust; Sweden;

    Sammanfattning : Greenwashing is considered a global issue and refers to a process of conveying false information and marketing about a company's products and how they are produced. Greenwashing in marketing will give consumers the belief that a company is more eco-friendly than it really is and leads to unsustainable claims. LÄS MER

  3. 2. Visualizing sustainability performance indicators of IT products effectively and correctly in a single display : A user study on visualizations of benchmarking data

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Ella Söderberg; [2022]
    Nyckelord :Information visualization; Sustainability; Sustainability Performance Indicators; Informationsvisualisering; Hållbarhet; Hållbarhetsprestandaindikatorer;

    Sammanfattning : Communication around climate change is a challenging area. It is beneficial for companies to present themselves as more environmentally sustainable than they are, leading to greenwashing. Type 1 ecolabels, as described in the ISO standard 14024, try to mitigate this problem by providing independent verification of a company’s claims. LÄS MER

  4. 3. Utformning av småhus enligt energimärkningen Svanen

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för byggteknik (BY)

    Författare :Kevin Andersson; Labinot Abazi; [2022]
    Nyckelord :Energiberäkning; energianvändning; Svanen; typhus;

    Sammanfattning : Environmental and climate issues are of great importance for how we shape our society.  The construction sector represents about 40% of global energy use and is therefore an  important contributing factor to the environmental and climate impact (Huovila et al. 2009). LÄS MER

  5. 4. Ecolabelling the way to sustainable tourism: A quantitative study of Swedish consumers' attitudes toward ecolabels in the tourism industry

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Ebba Victorin; Tuva Lindberg Sandberg; [2021]
    Nyckelord :Attitudes; Beliefs; Ecolabels; Tourism industry;

    Sammanfattning : The awareness of environmental problems caused by the tourism industry has increased in recent years. Therefore, sustainability has become an increasingly important policy issue in tourism where ecolabels are seen as a tool to guide behavior. LÄS MER

  7. 5. Ecolabels and Swedish Consumers’ Green Buying Behavior : A Quantitative Study of Factors Influencing Green Buying Behavior Towards Ecolabelled Food

    Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Emilia Klintebjer Brecelj; [2021]
    Nyckelord :Green Marketing; Green Buying Behavior; Ecolabels; Attitudes; Knowledge; Subjective Norms;

    Sammanfattning : The steadily increased environmental concerns have become exceedingly palpable over time, not at least in consumers’ way of demanding greener products, or companies’ ways of incorporating green marketing strategies. A common tool for companies producing environmentally friendly food is ecolabelling. LÄS MER