Sökning: "Effectual Internationalization"

Hittade 5 uppsatser innehållade orden Effectual Internationalization.

  1. 1. Breaking out of Boundaries: A multiple case-study examining the role of entrepreneurship for the internationalization of small skincare born global firms

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Celina Hua; Mimmy Ly; [2023-07-18]
    Nyckelord :Born Global; Internationalization; Entrepreneurial Capabilities; Effectual Logic; Human Capital; Networking Capabilities; Serendipity;

    Sammanfattning : As the beauty and skincare market continues to grow globally, there is also a growing trend of early and rapid internationalization among skincare brands that are looking to capitalize on the global market. While this constitutes a great opportunity for companies, internationalization can be difficult for young and small firms, in particular, to effectively navigate. LÄS MER

  3. 2. Understanding the role of social networks in the process of internationalization

    Magister-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Rakibul Islam; Suprim Timila; [2021]
    Nyckelord :Social Media; Social Networks; Effectual Internationalization; Strategic Alliances; Platform Communication; branding;

    Sammanfattning : This thesis aims to explore the role of social network in the international market for the companies that plan to test their capabilities of social network for enhancement of business. In order to explore such capabilities, LinkedIn, Facebook, twitter and other social networks have been considered as examples, using companies from three different countries France, China and India. LÄS MER

  4. 3. Green and Global: Internationalization of eco-innovated Born Global firms : Case Study of biocomposite plastic industry

    Master-uppsats, Uppsala universitet/Industriell teknik

    Författare :Muhammad Ardi Kurniadi; Hamid Mohamed; [2021]
    Nyckelord :Born Global; Effectuation; Internationalization; Bioplastic; Biocomposite; Sustainability; Eco-innovation;

    Sammanfattning : Sustainability and eco-innovation trends in business are increasingly diffused globally. The quest for sustainable materials to overcome the alarming global tendency of plastic ubiquity is one of the main reasons for such trends. LÄS MER

  5. 4. "The strange thing about business is that you can't stop" : A qualitative study of the internationalization initiation of female-owned SMEs in Uganda

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Victoria Beica; Lisa Eklöf; [2018]
    Nyckelord :female entrepreneurship; developing country; Uganda; International business; SME; import; export; effectuation; traits; networks; capabilities;

    Sammanfattning : During the past decade, entrepreneurship and its implications in a developing country context has gained increased attention in research. In Uganda, women in businesss are leading the way in the entrepreneurial development. LÄS MER

  7. 5. Entry mode decision for Swedish business-to-business firms internationalizing to India

    Magister-uppsats, Högskolan i Halmstad/Centre for International Marketing and Entrepreneurship Research (CIMER)

    Författare :Jakob Jan van den Brink; Jesper Martensson; [2015]
    Nyckelord :Entry mode; Internationalization; internal factors; external factors;

    Sammanfattning : AbstractTitleEntry mode decision for Swedish business-to-business firms internationalizing to India. AuthorsJesper Mårtensson, Joep van den BrinkSubjectMaster Thesis in International Marketing KeywordsInternationalization, Entry Mode, BRIC-markets, Internal & External Factors, Effectuation & Causation. LÄS MER