Sökning: "Elena Gabriela Araujo Soto"
Hittade 1 uppsats innehållade orden Elena Gabriela Araujo Soto.
1. Exploring the product development process of a dairy based UHT drink A public-private partnership targeting the Base of Pyramid market in Zambia
Master-uppsats, Lunds universitet/FörpackningslogistikSammanfattning : The focus of this study was exploring the product development process of a dairy- based drink which was co-created within a public-private partnership approach for Base of Pyramid (BoP) consumers in Zambia. An exploratory case-study research design was selected. LÄS MER
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